Small Business Accounting
When marketing a product such as Carbonite, I regularly get asked ‘Who is your target market?’ I suppose I would like everyone to use Carbonite, it is certainly applicable to every home PC with some valuable information on it. A key market however is small business.
I would say that 50% of the 30 day trials that are downloaded via www.carbonite.com.au are from small businesses. I know this because I spend time researching many of the clients that download a trial so that I can get a better understanding of who they are and what services they may require.
Last week, I wrote about a small business client who spent $2,500 to have data restored from her failed hard drive. She was a 1 person business with her computer (MS Office) being the main operating/administration system. This is typical our typical small business client.
The attraction to Carbonite is simply that its automated (most customers aren’t over tech savvy) and its value for money at $6 per month for unlimited backup. For most of these clients who have 1 or 2 machines running their business, Carbonite offers the right solution to backup their MS Office files and accounting/bookkeeping packages.
In previous blogs I have covered MYOB and Quicken as appropriate accounting tools for small business and they certainly are. I have however also discovered that there are many other alternatives out there that are just as useful and probably cheaper and easier to use for a small business.
Below is a quick description of 2 applications that I have discovered over the past few months. If you are currently using one of these applications, or are planning on using either of them, be sure to also invest some time in your backup procedures. If you decide to go online, check us out at Carbonite, unlimited online backup for just $6 per month.
EasyAs Accounting Software
Small Business – Contractors – Individuals
Simple Accounting and Bookkeeping Software that’s easy to use and a pleasure to have.
Perfect for the Contractor, Subcontractor and Small Business Owner from all walks of life. Whether you have an existing business or are starting a business, easyas provides you with bookkeeping and accounting methods designed for those with no previous accounting experience.
EasyAs is currently being used in multiple countries and multiple industries as an alternative to the double entry bookkeeping methods which have dominated the landscape sense the 18th Century.
BusinessBreeze – Australia’s first ‘click & run’ bookkeeping software
Martex realised that to make business software genuinely easy-to-use, we needed a whole new way of interacting with software. To meet the challenge, we developed from scratch a unique new, user-friendly interface that we call ‘click & run’: minimal number of mouse ‘clicks’ to complete or ‘run’ a task. It really is that simple!
Look at these real, measurable ‘clicks’ found in Martex’s flagship bookkeeping product, BusinessBreeze:
- 1 ‘click’ GST calculation worksheet for BAS
- 1 ‘click’ Profit & Loss statements
- 1 ‘click’ Balance Sheet
- 2 ‘click’ Group Certificate
Ease-of-use is not an empty promise with BusinessBreeze.
To find out more visit www.martex.com.au
